FOTO&ART PROJX is now ORANGE ALLOY
Wednesday, December 29, 2010
Inspirations...
-Philip James Bailey
Image creates desire. You will want what you imagine.
-JG Gallimore
Thursday, December 23, 2010
Inspirations...
-Henri Cartier-Bresson
I always thought of photography as a naughty thing to do—that was one of my favorite things about it, and when I first did it, I felt very perverse.
-Attributed to Diane Arbus
Thursday, December 16, 2010
Inspirations...
-William James - Philosopher
Thursday, December 9, 2010
Inspirations...
The Tools for Focus
Keeping your word, being on time, doing what you say you will do. As in The Four Agreements – be impeccable with your word.
Annual Goals
What you want to achieve within a year from now.
Balance
Balance is integration of awareness, conscious choice and patience.
Daily/Weekly Actions
Actions you do daily or a certain number of times per week to support either a goal; a "success ingredient" until completion; a primary focus; the development of a specific habit; or a way of being.
Destiny
What is bound to happen to you in this lifetime. Information used to create a sense of Purpose, Vision and Mission.
Focus
The ability to choose to concentrate your attention in a way that serves you. Clarity of purpose used to forward yourself.
Fulfillment
Those moments which are filled with joy, happiness, love and satisfaction. Living from a personal foundation that supports you most in being fulfilled. Doing and being what you love.
Future Self
The Self with the wisdom of 20/20 vision, who is already living out your Vision of your life--has a message of getting from here to there.
Intention
The meaning behind who you are being and doing.
Life Purpose
The reasons you are here on earth, what gives your life meaning. A common theme, or thread throughout your life.
Life Purpose Statement
A single statement including two elements: a metaphor for who you need to be to live on purpose; and the impact you want to have on your life and the world.
Mission
A way you are acting on your Life Purpose--the "doing" part of your Life Purpose, may also be motivated by a specific goal or vision.
Planning
Taking the time to look at what you want, when you want it, and the appropriate steps as well as pace to getting it.
Primary Focus
The main project; area of focus; or ultimate goal of getting what you want. Usually defined for a given time period.
Proactive
Taking responsibility for your beliefs, behaviors and experience. Creating the quality of life you want for your self. Life maintenance--giving up the adrenaline rush of putting out fires.
Quarterly Goals
Your goals put into perspective based on quarters of an annual schedule.
Single Daily Action
An action taken daily to reinforce what you want in your life for personal growth and/or business growth.
Special Permission
Having permission to do or be a certain way during the process of pushing hard towards achieving a goal. It may be a special treat, or a special privilege not often taken; or it may mean allowing yourself to experience things differently.
Values
Intangible, that which is intrinsically important to you, when honored, your life is fulfilling. What is true to Self. Not morals.
Vision
The picture in your mind, or a knowingness, that represents where you are going--creates a basis for "being" and "doing" on the way of getting there. The dreams and ambitions which you see out in front of you pulling you forward.
Walk Your Talk
Guidelines for living your Mission, Vision and Life Purpose. Intentions, commitments, actions, goals, daily habits supporting the process of your life towards balance and fulfillment. Developing methods and behaviors that honor who you really are. "Being" and "doing" in ways that support your Life Purpose, that make your life flow.
Tuesday, December 7, 2010
Another Tip From Seth Godin
Cliches
Caribou Coffee, for example, uses all sorts of metaphors and cues and even verbal tropes that we learned from Starbucks. These signals help us understand that the place we're about to enter isn't a steakhouse, isn't a shoeshine stand and isn't a massage parlor. It's a place to get a latte.
Books that want to be bestsellers work hard to look like previous bestsellers, from the store where they are sold to how many pages long they are to how much they cost. These signals help us determine that this object is something worth buying and reading.
Cable TV does this, politicans do this, computer resellers do this.
Here's the thing: you can't stand out if you fit in all the way, and thus the act of deciding which part isn't going to match is the important innovation.
Matching an element almost looks like failure. Matching not-at-all, on the other hand, is the refreshing whack on the side of the head that causes attention to be paid.
When your car looks like a car but the doors are gullwing, we notice them. When your suit looks like a suit but the lining is orange, we notice it. When you apply for a job and you don't have a resume, we notice it.
This was the secret of the golden age of comic books. 90% of every hero was on key, professionally done, easy to understand... which allowed the remarkable parts to stand out.
You can't be offbeat in all ways, because then we won't understand you and we'll reject you. Some of the elements you use should be perfectly aligned with what we're used to.
The others... Not a little off. A lot off. Seth Godin
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So the question is as creative people how are you creating your art in your own unique way, by following and staying true to your distinct vision.
Happy Creating!
Monday, December 6, 2010
Another great posting from Seth Godin...
Watcha gonna do with that duck?
Getting your ducks in a row is a fine thing to do. But deciding what you are you going to do with that duck is a far more important issue. Seth Godin
Sunday, December 5, 2010
Russell Carpenter - Flora at Notion Fine Art Gallery
Press
Saturday, December 4, 2010
Friday, December 3, 2010
Thursday, December 2, 2010
Tuesday, November 30, 2010
From Seth Godin: Why Jazz is More Interesting than Bowling
Why jazz is more interesting than bowling
Jazz is practiced over a thousand or perhaps a million dimensions. It's non-linear and non-predictable, and most of all, it's never perfect.
And yet...
when we get to work, most of us choose to bowl." Seth Godin
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So how are you my creative friends going to create some "jazz" today?
Friday, November 26, 2010
Inspirations...
Tuesday, November 23, 2010
Young Photographers Under 28
The Future of Advertising
And another great article on the Future of Advertising: Three Agencies Vision.
Monday, November 22, 2010
New York Photo Festival - HUMANKIND
Now our turn has come: We are looking for images that encompass the experiences of being human in a social, cultural, and personal context. Images that tell the story of what it means to be part of HumanKind - the bad, the good, the beautiful, the ugly, the exotic, the mundane, and everything in between.
Drawn from online submissions, 120 images will be selected and exhibited at The powerHouse Arena in Dumbo, Brooklyn.
HumanKind - presented by the New York Photo Festival - will be on show from December 17 to January 20.
Check it Out!
5th Annual Photography Masters Cup
Saturday, November 20, 2010
San Francisco Based Artists
Friday, November 19, 2010
New Orleans - Call for Volunteer Photographers
Deadline: 11/30
The Jazz & Heritage Foundation Archive is accepting applications from photographers who wish to document Jazz Fest as part of the Volunteer Photography Program.
Check it Out!
Earth Through a Lens
Deadline: 1/7/11
Check it out!
Friday, November 12, 2010
Inspirations...
-Franklin D Roosevelt
Thursday, November 11, 2010
Seth Godin - No knight, no shining armor
Wednesday, November 10, 2010
World Photography Gala Award - The Dominant Color
Leland Bobbe has won a Silver Honorable Mention for his image Snow Bench in the World Photography Awards
And it was previously acknowledged by American Photography 26 and won an honorable mention in the ASMPNY Image 10 national competition.
Neo-Burlesque
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Albert Cadabra in Chains |
Leland Bobbe will have two large scale prints at the Greene Naftali Gallery at 508 West 26th St in West Chelsea in a show
MORE UNSUNG HEROES OF BURLESQUE.
Show opens 11/18 and runs thru 12/18.
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Dottie Lux |
Tuesday, November 9, 2010
Studio Manager Responsibilities
DAILY
- AM meeting for 10 minutes and PM meeting for 20-30mins to recap and structure the next day.
- Update To Do list
- Update Calendar – Post to Wall
- Answer Phones – log all calls
- Supervise Projects
- Maintain and keep client area supplie
- \Receive portfolio requests, prep portfolios, arrange/deliver & track portfolio(s)
- Schedule and Produce Shoots
- Book Freelancers
- Organize Castings
- Liaison to clients and vendors via phone, e-mail, fax
- Prepare Invoices and Estimates
- Package final art for delivery to client
- Lightly prep images in photoshop and send jpegs via e-mail – clean up minor dust.
- Maintain office and record keeping
- Organize Archive
- Data Entry Contacts and Quicken
- Update Client List
- Research potential clients
- Research Competitors
- Organize tear sheets, libraries, archives
- Fact check contact/client database
- Sales Calls: Never on a Monday or Friday, this also includes promo pieces, which should be scheduled to be rec’d on Tuesday, Wednesday or Thursday. Mondays in-boxes are full from the weekend and Fridays no one will remember the info the next week.
- Calls should be made T-Th starting at 10am – 11:30a – you stand the most chance of catching someone in the office before the day gets too into motion.
- Marketing Plan should be followed and scheduled accordingly. Allow time for preparation of data, design, contact update, printing, postage, etc.
- Keep a running list of items to be completed along with an “accomplish by” date. I prefer the term accomplish by as it has a positive connotation.
- List must be prioritized in conjunction with photographer/producer.
- Prioritize via color: Red – Hot
- Yellow – due in 24 hrs
- Blue – due by weeks end
- Green – due by next month
- No Color – accomplish in the quarter/keep on radar
- As tasks are completed – strike thru or check off.
- List must be updated at the end of every day.
- Must be kept, all calls – incoming and outgoing combined, with date, time, conversation notes.
- When on a project deadline or shooting – calls should only be returned “rolled” from 3pm – 4pm, or when completed.
- Personal e-mail may be checked in the morning, at lunch and end of day.
- Company e-mail
- Checked on the following schedule:
- First thing in the AM
- 11am – to catch people before lunch
- 3pm – to catch people before they leave for the day
- 5pm – end of the day
Friday, November 5, 2010
Inspirations...
-Edward De Bono
Saturday, October 30, 2010
Inspirations...
-Alan Alda
Monday, October 25, 2010
New Creative Partnerships
RUSSELL CARPENTER - an Academy Award Winning Cinematographer for Titanic, an esteemed member of the American Society of Cinematographers and Canon Explorer of Light. Russell photographs with sensitivity, grace and beauty, please check out his work on our website.
MARKKU LAHDESMAKI - a multi award winning photographer, celebrated for his creativity and expertise. Markku is completing a project ROBOT.
IN THE WORLD OF GAMING - we are proud to announce our association with several outstanding creative minds - Sam Raimi, Grant Curtis, David L. Cunningham, Mary Lambert, amongst others - stay tuned for updates.
Saturday, October 23, 2010
Inspirations...
-Albert Einstein
Friday, October 22, 2010
Time to Get Off the Brandwagon - Seth Godin
View the posting
Friday, October 15, 2010
Tuesday, October 12, 2010
Another great posting from Seth Godin...
Where, precisely, do you go in order to get permission to make a dent in the universe?
Check out the posting!
Saturday, October 9, 2010
Inspirations...
– Seneca
In the middle of difficulty lies opportunity.
– Albert Einstein
Networking Tips
Always remember, people do business with those they like and trust. In every interaction and every conversation BE THAT PERSON!
1. Go it alone. When attending networking functions go by yourself or at least communicate to your buddies that you should all fan out. Moving about a networking event solo encourages people to approach you and makes it easy to mingle and initiate conversations. It may be more comfortable to have a friend right there with you, but remember: you are there to grow your network, not hang with the people already in your network.
2. Stand near the registration table. After you have registered and put on your nametag, take advantage of the many opportunities to make small talk with new arrivals after they have signed in. These are the couple of minutes when most people are alone and interested in someone new to communicate with. Even something really easygoing like, "Looks like a good turnout..." is probably good enough to get a friendly conversation started. Remember that like you, people are there to make new contacts. And if they are not, they are in the wrong place.
3. Study the tags. If nametags are preprinted and on display at the registration table, scan the tags of the other attendees to see what opportunities await you. Here’s something, that I have tried myself, if I spot a nametag on the registration table of someone I would like to meet, I ask the people manning the table if I can clip a note to their tag saying I would like to meet them.
4. Circle and scan. Before diving into the event, try circling the room and checking out the nametags for people or companies you definitely want to make contact with while there.
5. Look for people standing alone. These folks may be nervous, and your initiative will often endear you to them. Plus, one‐on‐one networking is the best networking. It is hard to join a group unless invited.
6. Sit between people you do not know well. If the event is a sit‐down affair, do not sit by a friend or business associate. You already know that person! You might be sitting there a while, so make sure you are going to be sitting by someone you can form a new relationship with. Plan who you want to sit by, but wait until the last minute to actually sit down so you can keep making new contacts.
7. Hang out at the food table. I know it sounds like I’m joking, but people tend to be easily accessible around food. Stand near the food table, but not the bar. People tend to grab their drinks and move away from the bar, but are more likely to linger near the food. As people check out the buffet table, small talk comes more easily. "That Danish looks good..." is as good an opener as any. Once they have their hands full, people often look for a flat surface where they can place their plate and beverage. Take a spot next to them and get to chatting.
8. Appreciation notes. Always send an email and handwritten note of appreciation to any new contact you make. This is rare today and always makes you stand out.
9. Find out about a person's personal interest. When you meet someone new, find out something about what the person enjoys outside of work. Many people have passions they enjoy sharing with others.
10. Ask for the best way to stay in touch. When you meet new people, ask the best way to keep in contact. Many people have definite preferences when it comes to hearing from people by phone versus email.
11. Offer to meet for lunch/coffee after an event. Offering to meet a new contact after a business function is a great way to continue a conversation in a more relaxed and focused atmosphere.
12. Suggest introducing people you know to others who would interest them.
Ask new people you meet, "How will I know when I meet someone that you would like to know?" Then when you know two contacts who would be a good match, set up a time for coffee with the three of you.
13. Research always makes networking better. Before you go to a business function, find out who from the organization will be there. Then drop that person a note saying that you look forward to meeting them and learning more about the group.
14. Find more than one connection point after a first meeting, be sure to not only thank them with a note, but also plant the seed for the next meeting. Ask if they are coming to the next function or consider inviting the person as your guest to another organization meeting.
15. Email website links with helpful information. When you learn of something that interests a new contact, send the person an email with a link to information that will be of interest.
16. Comment specifically on their work. There is a difference between sincere compliments and flattery. Flattery is manipulative; a sincere compliment shows that you have taken a genuine interest in what the person does and demonstrate that you want to build a working relationship.
17. Reconnect with at least three people a week. Every week call a client or prospect you have not been in touch with for at least three months. The reason for contacting them can range from just wanting to say "hello" to inviting them to a specific event that will interest them.
Saturday, October 2, 2010
Inspirations...
– Montaigne
The obstacle is the path.
– Zen Saying
Monday, September 27, 2010
Leland Bobbe - Neo Burlesque Portraits featured in Time Out
Sunday, September 26, 2010
Inspirations...
– James Michener
Success is how high you bounce when you hit bottom.
– George S. Patton
Sunday, September 19, 2010
Inspirations...
– Socrates
Braving obstacles and hardships is braver than retreat to tranquility.
– Kahlil Gibran
Sunday, September 12, 2010
Thursday, September 9, 2010
Cold Calling 101
1. Prepare
A crucial step before making cold calls is setting clear goals. Your main objectives are to make a good first impression and to secure an appointment. Beginners tend to think that cold calling is about making the sale. It's not. It's about getting the chance to make the sale. Specifically, the purpose of a cold call is to set an appointment to make the pitch.
Use the following tips to help you further focus before making your calls:
- Consider what percentage of your revenue you expect cold calling to produce. If you have a realistic estimate in mind, say 25 percent, then you have a clear goal. Having this goal will help keep you motivated, even when you make a few dead-end calls.
- Research & Target your prospect. Work hard to ensure all the people on your call list are potentially interested in your product or service. Avoid making an unwanted phone call, and you will be less likely to waste your time. Find out as much as you possibly can about the company or individual you're going to cold call in advance. This gives you the huge advantage of being able to talk about their business and their needs when you call them.
This lets you organize your thoughts before cold calling, and helps you avoid common mistakes in the cold call opening that would give the person you're calling the chance to terminate the conversation.
- For instance, you should never ask, "Is this a good time to talk?" or "How are you today?" Don't read your opening statement into the phone, but use it as a framework to get the conversation off to a good start.
- Prepare a script for the rest of your cold call. Lay out the benefits of your product or service and the reasons your prospect should buy. Write out possible objections and your answer to them. Without a script, it's too easy to leave something out or meander. Once again, it's not that you'll be reading your script word for word when you call, but that you've prepared the framework of the cold call in advance.
- Implement a schedule for making calls, but remain flexible. Remember that you are initiating a relationship with a potential customer. While it is important to be productive with your time, it is equally important for your potential customers to feel your calls are productive for them.
Offer your prospects what others within your field may be neglecting.
These examples can further inspire you:
- Develop a survey to find out what your prospects want and need. In addition to helping you hone your selling technique and product, a survey can help break the ice on a cold call.
- Write your prospects a letter before making the call. Introduce yourself and outline your services or products. This way, when you call, you can be following up on the information in the letter.
- Smooth the way for your cold call by sending prospects a small, unique promotional item. This helps break the ice and makes your business stand out from the crowd. It's amazing. When you call, they say, "Oh yeah....you were the one that sent me that..."
When it comes time to make the call, follow this advice:
- Make certain you are in a quiet area before you make your calls.
- Stand up while you're on the phone, as this allows the blood to flow through your body and may accentuate a tone of authority.
- When leaving a message, follow instructions. For instance, if the person on the recording asks you to leave a brief message, avoid leaving a long message. Speak clearly, and mention your name and phone number at least twice.
- When leaving a message with a receptionist, ask for a specific time your prospect will be available to speak with you and be sure to call at that time. Learn the receptionist's name, and address him/her by name every time you call the prospect. Remember to be courteous to everyone you speak to, as each person is a gatekeeper to your prospect.
- Remember that gatekeepers are your allies not your foes. Be pleasant to whoever picks up the phone or is guarding the inner sanctum when cold calling.
- Develop strategies to get the gatekeeper on your side. Sometimes asking, "I wonder if you could help me?" will help you get the information you need, such as the name of the right person to talk to or when the best time to contact the prospect is. Learning the names of gatekeepers and being friendly when cold calling helps, too.
- When talking to your prospect, make sure you are of assistance; don't leave her feeling that she was giving you her time, but rather with the impression that you may help her solve a problem. Research their client list - thoroughly.
- Befriend your potential customer. Do not attempt to immediately sell your art/skills/product; remember that to the person on the phone, you are a faceless stranger and people are naturally skeptical. Your reasoning for making the call is to make contact, not acquire a job/sale.
- Do your cold calling early in the morning, if possible. That's the best time to reach a decision maker directly, and for most people, the time that they're most energized.
- Be persistent when cold calling. "Eighty percent of new sales are made after the fifth contact, yet the majority of sales people give up after the second call" (AllBusiness.com).
When your prospective client begins to ask questions, you can start closing the call by setting up an appointment. The following are examples you can use to secure your next meeting:
- “I am going to be in your area this afternoon around 3:15 or 4:30. Which time is best for you? I can drop off my portfolio if your not available to say hello.”
- “I realize you're concerned about price/quality/my portfolio/art; most of my clients were as well. I have an opening this afternoon to meet with you to discuss this further. How about 5:15 or 5:45?”
- "Would Wednesday at 11 a.m. be a good time to meet?" instead of saying, "Can I meet with you to discuss this next week?"
And above all, practice, practice, practice. While cold calling may never be much fun for you, you can get better at it, and the more you practice cold calling, the more effective a sales tactic it will be. So get your script and your call list together and reach for the phone. The people who want to do business with you are out there - but you have to let them know about you first.
There are plenty of resources out there that address cold calling strategies and techniques. A gentleman I recommend is Jeffrey Gitomer, whose Web site is www.gitomer.com. I know he has resources that address cold-calling strategies that are very, very good.
Wednesday, September 8, 2010
Pricing
Tuesday, September 7, 2010
Sunday, September 5, 2010
Inspirations...
– Sugar Ray Robinson
Don’t give up at half time. Concentrate on winning the second half.
– Paul “Bear” Bryant
Saturday, August 28, 2010
Competitions, Call for Entries and Submissions
The New Orleans Photo Alliance Grant - The Clarence John Laughlin Award - deadline 9/15 click here
Capture Brooklyn - deadline 8/29 click here
Friday, August 27, 2010
Good Tips from Seth Godin's Blog
Wednesday, August 25, 2010
Inspirations...
Competitions, Call for Entries and Submissions
- Silver Eye extends deadline to 9/3 for Fellowship 2010 click here
- The One Show Interactive extended deadline 9/7 click here
- The Center for Fine Art Photography "New Normal" deadline is 8/31 click here
- The Center for Fine Art Photography "Natural World" deadline is 9/14 click here
- CENTER'S Review LA will be opening up in September click here
- The APA Awards will be opening up in September click here
- The Photography Masters Cup Call for Entries is open click here
- World in Focus Photo Contest extended deadline 9/7 click here
Thursday, August 19, 2010
Inspirations...
Thursday, August 12, 2010
Inspirations...
Wednesday, August 11, 2010
Good Tips from Seth Godin's Blog
Yes, you get to choose them, not the other way around. You choose them with your pricing, your content, your promotion, your outreach and your product line.
When choosing, consider:
How much does this type of customer need you
How difficult is this sort of person to find...
and how difficult to reach
How valuable is a customer like this one...
and how demanding?
It's not a matter of who can benefit from what you sell. It's about choosing the customers you'd like to have.
The link above leads you to Seth Godin's Blog where you can sign-up to receive his tips!
Tuesday, August 10, 2010
Wednesday, August 4, 2010
New Printing of Clive Barker's THE THIEF OF ALWAYS available today
Clive Barker featured in LA Magazine
Prospecting Sales Calls
Set a daily time and quiet place for prospecting
You have to establish a habit and engage in the discipline of prospecting on a daily basis and from a controlled environment where your prospecting tools are available and readily accessible. In my private office I set up a prospecting station that includes a stand-up area, a computer and telephone with headset. Tacked to a wall are scripts for use when contacting past clients, potential clients, and cold calling. On another wall I’ve tacked all of my objection-handling scripts, including a few options for each objection. This allows me to be prepared for any dialogue or direction a conversation could take and allows me to avoid fumbles.
Prospects List
Make sure names, titles and contact details are up-to-date. Be certain that you are making your presentation to a qualified prospect – ex.: You are a car shooter make sure you are not contacting a prospect that has food, or beauty accounts. Gather as much data as necessary – review the company’s website, news releases, clients, etc. – So that you are on top of who they are, what they do and the latest company developments. Do your research. Your potential prospect will recognize and appreciate your time investment in learning about his or her business.
Introduction/Script
Being on the phone can make your mind go blank, so have relevant information at hand. Practice your verbal marketing message; have your calendar nearby and your portfolio ready to go out.
Knowing that body language comprises more than half of the power of communication, even when on the phone, I keep my intensity and focus high by standing up and smiling. Good humor can be ‘heard” via the phone, so remember to “smile” before dialing. A good quality headset, which I consider an absolutely essential tool, enables me to keep my hands free, so I can gesture, or accentuate points as if I were speaking to my prospect in person. Practice makes perfect – making calls daily means you are “familiar” with your “script”.
Be prepared for potential objections. Make a list of reasons why a prospect may be reluctant to do business with you and rehearse responses to them.
Call to Action/Sales Objectives
What’s your call to action – getting a meeting, getting a portfolio drop off, making a different contact within the company? It is unrealistic to expect a single call or meeting to result in a bid or job. Your objective on each of the multiple calls you’ll make will be to get the prospect one step closer to working with you.
Use the multiple sales calls to accomplish objectives such as:
- Introduction, establishing a rapport
- Making an appointment for a portfolio drop off or review
- Finding out your prospect’s specific needs
- Discovering who is part of the team and decision making process
- Meeting new people within your prospects organization – ask for referrals
- Supplying your prospect with new info about you
- Checking to see if prospect’s clients have changed since your last contact
- Supplying prospect with references and info from previous clients and jobs
- Determining whom the competition is
The truth is most of us welcome distractions that take us away from our prospecting obligations. An incoming phone call, e-mail, and the files that need organizing, the pile of papers we’ve been meaning to get to, - anything will do. It’s called creative avoidance.
Whether you are just starting out or you’re at the top of your field, distractions never just go away. In fact the busier you are, the more potential distractions you have because of the volume of business, the number of staff people, the number of clients, and the scope of responsibility.
The difference between prospecting success and prospecting avoidance comes down to the question, what do you do when the distractions hit? Do you postpone prospecting while you put out the fire? Do you decide to return a few phone calls? Do you justify not starting the prospecting at the appointed time? If you said yes, you are practicing creative avoidance.
To fight off distractions, impede their success:
- Turn off your e-mail indicator – visual and auditory – so it doesn’t tempt you
- Allow incoming calls to go to voicemail, or have your studio manager take messages
- Turn off your cell phone
- Virtually put a sign on the “door” that says – Don’t bother me I’m prospecting
Success comes down to taking the right steps in the proper order. You must know who you are going to call and for what reason. The best approach is to set up each day’s prospecting plan a day in advance.
If you wait to put your prospecting plan together at the beginning of your session, chances are that you will talk yourself out of making the calls in the first place. If you establish a plan in advance, you’ll be ready for action, rather than for avoidance of second guessing yourself.
Before you leave your office for the day, determine the prospecting calls you are going to make the next day. Assemble everything you need and put the information on your desk, so it is ready as you walk in the door.
In the morning, quickly review your calls and goals – don’t take to long – you could be setting yourself up for creative avoidance.
Spend 15 minutes prior to the first call practicing your verbal marketing message, scripts, dialogues and objection handling techniques. Establish a routine, create a plan that you repeat again and again before each prospecting session. Think about how actors warm up before a performance, or a singer vocalizing, or an athlete stretching out – you expect them to be prepared. Follow the same rule – warm up in advance.
Keep good records
Keep good records of calls, note bits of conversation, any important references, and follow-up promptly. Call when you say you are going to call, send the portfolio when agreed to. Always include your contact details.
Keep in Touch
Perfecting the art of keeping in touch is also key to your success. Call prospects on a regular basis – use the opportunity to ask what they are working on. Send a handwritten note after your contact – whether a phone call, bid or estimate – even if you don’t get the job – send a note of appreciation for the consideration and hope to do business in the future.
Don’t Take Rejection Personally
One of the most important things to remember is not to take rejection personally. Think about this – the more rejected you are the more successful you will become. You have more opportunity to practice what works and know what doesn’t when you fail. Get out there.
Be true to yourself and finish what you start - Don’t drop out early; when you are running a race, you have to run the distance.
Being prepared and planning ahead will help you feel assured that you know exactly what you plan to do at every point of the call – and you also show your prospect that you understand the value of his/her time. Clients will appreciate doing business with someone who respects their time and conducts sales calls in a productive, efficient and professional manner.
Angela Krass is the founder of www.fotoprojx.com.
Monday, August 2, 2010
The Value of Networking
Monday, July 26, 2010
Dan Fenelon - ART PRIZE
Congratulations Dan!
Click here for more details.
Attitude
Tuesday, July 20, 2010
Clive Barker's Dark Bazaar Debut
Visit the official website to see how Clive's art is imagined as costumes.
Monday, July 19, 2010
Inspirations...
~Steve Jobs
"In a time of drastic change, it is the LEARNERS who inherit the future. The LEARNED usually find themselves equipped to live in a world that no longer exists."
~Eric Hoffer
“Only those who will risk going too far can possibly find out how far one can go.”
~T.S. Eliot
"Habit, laziness, and fear conspire to keep us comfortably within the familiar."
~Jane Hirshfield
Tuesday, July 13, 2010
Why Am I an Artist?
“Cherish your vision and your dreams as they are the children of your soul; the blueprints of your ultimate achievements."~ Napoleon Hill
I’d like to challenge everyone to set a creative goal and take steps towards it.
§ Be prepared for inspiration. See something cool – carry a notebook, or use your cell phone camera to take a reference photo, or store a location in your GPS.
§ Follow your natural rhythms – pay attention to when you’re feeling your most creative, and honor your patterns.
§ Creativity takes time and is best realized in a quiet space. This needs to be a commitment you make and keep with yourself, whether you take 15 minutes everyday or spend 10 hours a week. Set aside the time and book it.
§ Creativity comes in cycles. Like gardens, creativity needs preparing, planting, nurturing, waiting and harvesting – and even a dormant period.
§ Utilize your colleagues to receive and give unconditional constructive feedback.
§ Commit to your self – set a goal and take steps toward it.
§ Set boundaries – it’s where your responsibilities start and end.
§ Work from your strengths. If you spend the majority of your time focused on overcoming a weakness you might improve a little bit – if you spent that same amount of time advancing an area of strength you’d increase that strength ten-fold.
§ Do something that scares the hell out of you – repeat. Push the limits, give yourself a challenge – redefine fear as performance energy and move forward.
§ Quiet your inner critic – stay positive.
§ Get over perfectionism – do good work, but don’t hold onto it until its perfect… by the time it’s perfect there’s a good chance it’s out of date!
§ Play, have fun and let the energy flow. You know your “in the zone” when you lose track of time doing what you love – you’ve found your highest creative expression. When blocked work backwards – start by identifying the end goal, and work from the end of the process and develop each step from there.
Monday, July 12, 2010
Inspirations...
`Seneca 300BC
“Follow effective action with quiet reflection. From the quiet reflection will come even more effective action.”
`Peter Drucker
"Life is 10% what happens to you and 90% how you choose to react to it."
"Failing to plan is planning to fail!"
"There are two ways to live: you can live as if nothing is a miracle; you can live as if everything is a miracle. "
`Albert Einstein
Saturday, July 10, 2010
Monday, July 5, 2010
Inspirations...
— Nelson Mandela, Long Walk to Freedom
"Impossible is just a big word thrown around by small men who find it easier to live in the world they've been given than to explore the power they have to change it. Impossible is not a fact. It's an opinion. Impossible is not a declaration. It's a dare. Impossible is potential. Impossible is temporary. Impossible is nothing."
— Muhammad Ali
There is no need for temples, no need for complicated philosophies. My brain and my heart are my temples; my philosophy is kindness.
— Dalai Lama
Sunday, July 4, 2010
Crescenzo Giacomo Notarile - Canon Explorer of Light
Saturday, July 3, 2010
Benefits of Working with a Coach or Consultant
- The client is willing to grow
- There is a gap between where you are now and where you want to be.
WITH A COACH, YOU WILL:
Take more, better and smarter action ~ Because you set the goals you really want.
Our first task together is to find out exactly what you want for yourself. Once you create objectives that are clearly in line with your values and professional vision, you are much more likely to naturally and consistently take actions to reach them.
- Have a balanced life ~ Because you designed it
- Reach for more, much more ~ And not be consumed by the process
- Make better decisions for yourself and your business ~ Because your focus is clear
- Have a lot more sustainable energy ~ No more chugging along alone
We are…
Your partner in achieving your business goals
Your champion during a turnaround
Your trainer in communication and marketing skills
Your sounding board when making choices
Your motivation when strong actions are needed
Your unconditional support when you need it
Your mentor in business and artistic development
Your partner in helping you have all of what matters most to you.
Thursday, July 1, 2010
Introducing Tim Clarke
Tuesday, June 15, 2010
Inspirations....
Shared with me by my friend and former client Heather Walsh after she heard it last weekend... good advice!
Friday, June 11, 2010
Competitions for Young People
Mona illustrates Music Video
The one year anniversary of Neda's death is approaching ans we're looking to raise awareness with the help of Amnesty International and you we can create change! Mona was honored to be involved with this project and grateful to be included in this world-wide event.
I AM NEDA
Watch Video
Thursday, June 10, 2010
Power of Dreams
Honda will activate its sponsorship at the corporate level under its "Power of Dreams" platform. The effort, extending the "Dream the Impossible" via Honda's creative agency, Santa Monica-based RPA, includes its own documentary about engineers who work in the automaker's vehicle development system.
It includes people like race driver Danica Patrick, film director Christopher Guest, Tony Hawk, film director Clive Barker and renowned leader in mind-body medicine Dr. Deepak Chopra. The latest short documentary installment will be shown during this autumn's debut of "Great Migrations."
Honda says it will also get marketing space through National Geographic's brand extensions on the Web through mobile channels, video on demand, home video, licensed products, educational outreach, and consumer events.
Honda has produced six "Dream" videos, all of them at Dreams.Honda.com.
Thursday, June 3, 2010
How To Select a Consultant
The Consultant’s job, as an advisor, is to identify opportunities, problems and recommend strategies to improve your business offering a fresh, unbiased view of your organization. A Consultant should provide an independent perspective, knowledge and judgment developed from hands-on experience. Their role is to supplement your knowledge so you can make better, more informed decisions.
The Process For Selecting a Consultant is Made up of 4 Major Steps:
Step 1
Define how you see the Consultant role. Know your target goals and available budget. Consultants generally fall into broad categories: Operational – focus on the business side of your company; Creative – focus on building, fine tuning and editing your portfolio; Strategic – focus on defining your market and creating action and marketing plans.
Prepare a written description of the scope of the work, defining the problems. Spend time outlining the issues you want help with. Identifying the scope of the work needed will help narrow the list of possible candidates. Be clear about why you are looking for a Consultant and what you want the Consultant to assist you with. Be specific about what you want the Consultant to do. What is the Consultant’s special area of expertise? Does it match what you want them to do for you? What is the Consultant’s knowledge of the industry?
Step 2
Assemble a list of possible candidates. Ask people you respect for the name of a Consultant they trust. Find out what they experienced in working with their Consultant and how they were helped. Look most carefully at Consultants that have worked with photographers you respect. You are looking for familiarity with the issues you need assistance with and “fit”. That is, do you think you will work well together? Your gut instinct on fit is probably correct, so don’t deny it.
The Screening Process Contact the Consultants that look promising based on recommendations of your colleagues. Start with an exploratory phone call.
Step 3
Make direct inquiries with prepared list of questions.
Inquire about:
- if consultant is interested in working with you
- availability and schedule
- qualifications and past relevant experience
- key skills and approach
- fees
- a pre-meeting before deciding whether to hire the consultant - is there a charge for this meeting?
Notice whether he or she:
- is a clear and direct communicator
- seems genuinely interested in you and your situation
- listens to you and understands what you are saying
- talks more about you and your needs rather than himself or herself
- is positive, confident and pragmatic
Step 4
Check references. Ask candidates to give you 3-5 names of past clients for whom they have done similar work. Then call the clients and ask how satisfied they were with the Consultant. The best question you can ask is, “Would you hire this person again?” Specifically ask what the Consultant did for the client. Was the Consultant’s work the same work you want the Consultant to do for you? If it matches, the client can provide valuable info about the Consultant’s work.
Once selection is made
Great care should be exercised when choosing a Consultant. The chemistry must be right. Take the initiative and stay involved, discuss your needs, problems, and parameters in candid terms from the start. They are not a substitute for your responsibility. The ultimate decision-making and approval stays with you. Don’t abdicate decision-making to the Consultant. Set a budget and/or schedule upfront.
Most Consultants agree that restructuring involves two phases: a design phase, in which new ways of doing work are produced, and an implementation phase, in which the new ways of doing work actually are put in place. Avoid misunderstandings, request a letter of agreement determining the length of your association alongside the fee, as well as what services you expect.
Finally, say thank you to all the candidates for their time and effort. Be gracious to those you do not select – you may need them in the future. If the Consultant you select was referred to you, thank the person who made the referral.
“You have to find something that you love enough to be able to take risks, jump over the hurdles and break through the brick walls that are always going to be placed in front of you. If you don’t have that kind of feeling for what it is you are doing, you’ll stop at the first giant hurdle.” -- George Lucas
Angela Krass is the founder of fotoprojx.com.
Tuesday, June 1, 2010
Home page?
This is about perception and it’s vital to build your brand/presence in all relative networks. Controlling and optimizing your visibility is smart business and intelligent branding – building credibility. Here is a democratic opportunity to be garnered.
Networked relationships via social relationships, sharing quality content and connecting that to your website is the goal. More and more inquiries are coming from inside online communities. Example – the latest news spreads quicker and is available faster via Twitter than Google news.
Compile a list of keywords, phrases that truthfully reflect how people speak and search, are unique and don’t have a lot of competition (Ex: photography or art) and generate search volume. Once you have compiled a strong list of keywords incorporate them into press releases, emailers, your website, your blog. Highlight keywords up front in a press release – they become “tags”.
Content and relationships are what social networking appealing. Utilize all methods to polish your brand.
For further info: Angela Krass - founder www.fotoprojx.com
Sunday, May 30, 2010
Crescenzo Giacomo Notarile participates in Createasphere
The boundaries between motion and still photography no longer exist. Canon HD SLR technology empowers you to capture video and still photography with a single camera and a vast selection of accessory options.
See and hear what Crescenzo has to say about the workshop. Click here to view his video interview
Monday, May 24, 2010
Gremlin Taming Tips from Rick Carson
Breathe! Your breathing is both a barometer and a regulator of your level of contentment.
Stay aware of your skin. It's both a wonderfully sensitive receptor and a miraculous sheath that separates you from the rest of the world.
Remember that feeling good is primarily an inside job. Events occur around you. Your experience of those events occurs within the boundary defined by your skin.
Simply Notice. Notice your thoughts, feelings, fantasies, memories and assumptions and notice that these are all different processes.
Play with options.
Relax your pact to keep your act intact. In the words of Terry Allen, "Your ego may not be your amigo."
Think of your awareness as a spotlight that you control.
Change for a change.
In every moment you are a devotee. You devote your awareness to something. Choose with care, breath to breath, what you devote your awareness to and devote fully.
Breathe! Remember to take in all of the air you want and to exhale fully.
The key is choice. Don't grapple with your gremlin. Simply notice him or her fully, and then choose to redirect your awareness - or not.
Worry is a cerebral house of mirrors into which your gremlin ushers you. Worry and constructive thought are different processes. Worry is fraught with anguish, feels lousy and results in shallow breathing. Constructive thought involves knowing where you want to be, and taking the steps to get there.
Your past is not attached to you. You may be holding onto it. But it is not holding on to you.
A belief is just an opinion to which you've developed loyalty. Notice your opinions.
When you're not sure what to say, consider saying, "I'm not sure what to say."
Your existence has been a series of precious moments leading you right here, right now. What's next is up to you.
Remember where you end and all else begins and leap off into the future.
Consider the notion that you and the world were created 2 seconds ago complete with history, props, and players.
Center yourself.
Be at choice with what you're attending to.
Thursday, May 20, 2010
Inspirations....
Hugh MacLeod
Sunday, May 16, 2010
Competitions, Portfolio Reviews, Calls for Entry
Black & White People, Places and Things - Deadline 7/23
PCNW - Photographic Center Northwest
Present Tense: 15th Annual Photographic Competition Exhibition - Deadline 6/12
Descry Magazine
Catalogue of the Night - Deadline 7/30
F Stop Magazine : Portfolio Issue - Deadline 7/01
GUEST EDITOR AMBER TERRANOVA
Thursday, May 13, 2010
Competitions, Portfolio Reviews, Calls for Entry
Photographer's Forum 30th Annual Spring Photography Contest Final Deadline 5/17
Black and White Spider Awards Deadline Special Entry Packs 5/28
Picture of the Year International - a program of the Reynolds Journalism Institute (RJI)
The incentive will fund and showcase documentary work on social issues or political trends by aspiring documentary photographers. Application Deadline: 5/31
Download pdf here
Exhibit A Final Deadline 6/1
The Gala Awards
The 2010 WPGA Annual Competition Deadline 6/29
The Invisible World Early Bird Deadline 5/30, Final Deadline 7/25
Black & White Early Bird Deadline 5/30, Final Deadline 7/25
Center for Photography
Strange Beauty Deadline 5/18
Jurors: Darren Ching and Debra Klomp Ching
Black and White Deadline 6/15
Juror: Andrea Modica
RayKo Photo Center
Call for Entry: Portrait photography Deadline 6/5
Les Rencontres d'Arles Photo Folio Review
7/4 - 7/13 Arles, France Registration closes: 6/20
Inspiring...
Monday, May 3, 2010
Procrastination and Creative Avoidance
I’m presupposing that you’ve done the work on your mission, priorities, and actually have a focused To Do List. If you do not have a focused list, take a few moments to identify one objective you’ve had for yourself but have not completed. The message of this article is focusing your activities in such a way as to get done the things that need to be done – without interruptions. It takes discipline and practice.
How do you currently spend your time? It’s often very hard to examine how you spend your time – it’s an eye-opening experience. To accomplish this, track your time in one hour intervals. Be honest about the time you are idle, or are filling time but are not working towards your principal goals. Write it down – do this over the course of a week.
Getting into action alleviates the stress of procrastination. Ask yourself why you’ve been putting off these goals. Put emotions aside and look at this situation as logically as possible. Your next steps are to complete a list of your creative avoidances and a separate list for your procrastinations. The difference between the two are that procrastinations are the things you need to do that you’re not doing – your goals; and creative avoidances are the things you are doing - the distractions - that are keeping you from doing the things you need to be doing.
When it comes to procrastinating, many of us are experts – personally I weigh every option and “think everything through” – when often all I need to do is take the leap of faith, push past the fear, make a decision and move forward. We justify, rationalize, and redirect our focus to avoid the “difficult” tasks. Creative avoidances include organizing and reorganizing; preparing and repairing; diversions – telephone, e-mail, etc. All of these can take you away from your key goal, and often keep you spinning in a circle and never achieving your goals. Whether it is fear of success, failure, vulnerability, others reaction, or lack of “how to” skills, or lack of belief in yourself, fear can and will get in the way of attaining your goals. Procrastination is just a way to cover up your fears about a certain goal. This procrastination is always some justification and rationalization that seem right at the time. To prevent this justification and rationalization from occurring it’s important to get a reality check on the task at hand.
Once you’ve completed your lists of your creative avoidances and procrastinations it will give you a chance to finally think out and list all those things you really need to do to move yourself forward. And a good place to begin is with what you envision yourself accomplishing by a certain point in time. Write it down, and create the list of tasks required to move you toward that vision. Identify the first or next step towards accomplishing the goal, and commit to a time to start.
The rest is truly a matter of being self-aware – catching yourself when you lean towards a creative avoidance, when you should be focused on the procrastination list. To Do lists help tremendously especially if you can get outside feedback from friends, coaches, consultants, peers, and spouses, they can be helpful in holding you accountable.
Steps:
- Admit that your time needs to be utilized better.
- Honestly log your current time use.
- List your creative avoidances.
- List your procrastinations.
- Create a future vision – where do you see yourself in six months, a year, three years, 5 years?
- Commit to a TO DO LIST that supports your vision.
- Hone the TO DO LIST into a daily task list if it’s overwhelming.
- Select a goal and identify the first or next step to accomplish the goal.
- Commit to a time when you will begin the first step.
- Stay self aware – recognize your pattern of excuses, and don’t get bogged down in an activity that doesn’t support your end goal
- Partner with someone – Joining together with a colleague will keep you focused and on track.
Angela Krass is the founder of fotoprojx.com.
Thoughts...
Enjoy...
"The worst thing that can ever happen to you is a thought - generally speaking, a thought about whatever you think is the worst thing that could ever happen to you. But just because a thought pops into your head doesn’t mean it will immediately manifest in your life. (If it did, there would be more deaths by roller coasters going off their tracks, people falling from very high places, and heads exploding due to stress than any other cause.)
That’s because in and of themselves, thoughts have no power. It’s only when you invest your own energy and consciousness into them that they begin to become real.
A thought without your personal investment is no more powerful than a tea bag without boiling water. It’s only after you add the water that the tea begins to infuse and create the flavor, and it’s only after you add your agreement and energy to a thought that it begins to impact your life."
Thursday, April 29, 2010
CAN AND CAN'T
It's an interesting read...
CAN AND CAN'T - Rick Carson - The Gremlin Tamer
Saturday, April 3, 2010
Targeted Emails
What is Targeted Marketing?
Targeted marketing is, according to the text books, "the process of distinguishing the different groups that make up a market, and developing appropriate products and marketing mixes for each target market involved."
Know your Recipients.
In today’s technology driven media it is easy to acquire listings of potential clients and blanket wide sectors with your promotional message, with the hope that some of the messages might be received, read and responded to. This is not only a waste of your resources, and your recipient’s too, but it can work against your image as well.
Thoroughly research your prospects – if you are a car shooter you should only be marketing to agencies, design firms and corporations who are in the auto industry – potential prospects who advertise food, apparel or pharmaceuticals will not be interested in your promos and in all likelihood will treat your promotional messages as spam. Make sure your promotional message is relevant to your prospects.
Break your list into manageable segments – one specific industry, or a geographical area, or demographic profile. List research via a subscription service should be followed by telephone research to ensure the information gathered from the list is accurate and to get any additional information. From this research create a sub-list, eliminating any inappropriate prospects.
The All Important Subject Line.
Once you’ve targeted your list, next in importance is your subject line. The words used there will motivate your recipient to click on it – either to hopefully read it, or hit the delete button, a very attractive option as time is so important. Your role is to stand apart and be noticed, think of the subject line as a headline – spend considerable time and thought composing it.
The Body of the E-mail
A well written intro should motivate your recipient to continue to read the rest of your e-mail. Don’t exaggerate, don’t hype – the opening sentence should be relevant to your recipient. And lastly, keep it short – less than a paragraph at most, accompanied by imagery, and a link/click-thru to your website.
Follow-up
This is where you really go for what you want … to arrange a meeting, drop off your portfolio, renew an old working relationship … whatever your objective is. Record, measure and monitor your stats – who opened your e-mail, who clicked through to your website, who reported you as spam, etc. This way you know what worked, what has not, who to call, who to delete and what actions you need to take next.
Angela Krass is the founder of fotoprojx.com.
Tuesday, March 30, 2010
Competitions, Portfolio Reviews
LACDA Deadline 4/19
Art of Photography Deadline 6/1
Black & White Spider Awards 4/15 Two for 1 early entry special
Shots Magazine Deadline 5/3
PDN Faces - extended deadline 4/5